Why Advertise On Facebook

Amber KesslerDigital Advertising, FacebookLeave a Comment

I’ll bet you have your own personal Facebook profile that you check regularly, maybe even multiple times a day. This revolutionary platform developed by Mark Zuckerberg in 2004 is now habitually used by people in hundreds of countries. So, read on if you’ve been curious and want to learn more about why advertise on Facebook. Who Isn’t On Facebook? If a person isn’t on Facebook, do they even really exist? There are over 2 billion monthly Facebook users. Chances are, your target audience is on there too. The targeting capabilities of their advertising is incredible. The strategy on how to target your audience isn’t always obvious, but given the amount of information we willing put on Facebook (job title, relationship … Read More

Facebook Update: Connect Ads To WhatsApp

Amber KesslerFacebookLeave a Comment

Connect Facebook Ad To WhatsApp

Does your business use WhatsApp to connect with customers? Now Facebook has a new call-to-action button that connects your ad to WhatsApp message giving potential customers greater personalized services and better connectivity with your company. This feature is currently available for the following objectives: Messages, Traffic, Conversions (for website) and Post Engagement. Learn more about how to set this up from the Facebook website >> What Is WhatsApp? WhatsApp is a phone application that can be downloaded for free by users (your clients and potential clients) and is similar to text messaging except it uses the internet to send text messages instead of your data plan.  It also has a business platform that allows you to create a business profile … Read More