How Does SEO Work?

Amber KesslerSEO2 Comments

How Does SEO Work

Last week we talked about what is SEO or Search Engine Optimization, now lets look at how SEO works.  Today’s post will discuss how SEO’s or SEM’s (search engine marketers) can improve your search engine rankings. What does Google want to see? A Quality Website Make sure that your website loads quickly and is mobile-friendly.  Since websites often show up slightly different on mobile phones than it does on desktop computers, Google crawls and indexes both versions in two different databases.  In recent years, the amount of searches made on mobile phones surpassed the amount on desktops.  Because of that, Google announced that the mobile phone index database would outweigh the desktop version.  Learn more about this from our previous … Read More

What is SEO?

Amber KesslerSEO1 Comment

What is SEO?

If you’re looking to rank higher in search results so that you can increase traffic to your website, then SEO is for you. It can help you bring in more foot traffic, increase the number of people signing up for your newsletter or bring in more leads.  You’ve heard the words “Search Engine Optimization” (SEO), but what is SEO, and more importantly what exactly are the SEO services you’re being asked to pay for? What is SEO? At the broadest level, SEO is all about helping your website rank better on search results organically (ie: you aren’t paying advertising fees to be there).  But to better understand SEO it’s best to start at the beginning and keep in mind how … Read More